News TWODAYS Edition #3 & Edition #4
Following the successful launch of TWODAYS in the summer, the concept developed by Igedo Exhibitions is entering its next phase: The upcoming Editions #3 & #4 will take place in addition to ›KAP.ONE‹ in a new, inspiring location – the ›HALLE 29‹ in Düsseldorf’s Derendorf district. The historic industrial hall with its characteristic charm offers ideal conditions for brands, agencies and buyers. With its central geographical location, modern infrastructure and authentic atmosphere, it combines everything needed for successful business contacts and strong brand presence.
“With the successful letting of 1,550 m² in HALLE 29 to Igedo Exhibitions, a long-standing and renowned partner in the fashion industry, we are sending a strong signal for HALLE 29 as a fashion location in Düsseldorf in the context of the upcoming Düsseldorf Fashion Days,” said the Developers, owners and landlords of the property.
In this special environment, TWODAYS presents the segments Fashion, Shoes, Accessories & Bags as well as Hats & Caps, creating space for order business, inspiration and networking – embedded in the environment of numerous showrooms of established brands.
At the same time, the tried-and-tested Showroom Concept with a longer duration for agencies & brands will continue to exist at ›KAP.ONE‹ at Karl-Arnold-Platz 1. This means that exhibitors and buyers will have two perfectly coordinated locations at their disposal.
A shuttle service connects ›HALLE 29‹ and ›KAP.ONE‹ directly during Düsseldorf Fashion Days, providing a convenient link between the two central fashion hotspots.
Ulrike Kähler, Managing Director of Igedo Exhibitions, explains:
“This optimised brand mix creates a genuine win-win situation: We are moving into the immediate vicinity of established brands – and at the same time, buyers can discover new and exciting brands at TWODAYS. In this way, we are creating a setting where tradition and innovation meet.”
With a total rental area of around 13,200 m² and 210 parking spaces, ›HALLE 29‹ also offers ideal conditions for future fashion events organised by Igedo Exhibitions.
The combination of ›HALLE 29‹ and ›KAP.ONE‹ consolidates Düsseldorf’s role as a European location for fashion and orders – and underlines Igedo Exhibitions’ claim to actively shape the transformation of the industry.